A one day seminar - ARK 2011 - on “Marketing Opportunities in today’s Globalized World” was organised on August 26th, 2011
Eminent scholars and consultants such as Dr. Kamal Ghose, Professor-Markeing, Lincoln University, New Zealand and Mr.R.V.Krishnan, Chairman, Business Development Bureau (India) Pvt. Ltd. Pune , were invited as Key Note speaker and Chief Guest at the Seminar
Mr. R.V.Krishnan spoke on “Challenges and opportunities for managers in the era of globalization”. Dr. Kamal Ghose shared his views on “Implications of globalization on marketers”.
As the seminar was organized for MBA students, students from SSBS & SITS had attended the seminar and 10 quality research papers were presented through which they shared their thinking/ideas and research findings that provided forum for discussion, collaboration and intellectual exchange on issues related to Marketing Opportunities.
